seattlepi.com: Airsickness bags double as mail-in film packet EasyJet PLC, Europe's largest low-cost airline, has teamed up with Klick Photopoint to offer passengers airsickness bags that also can be used to mail in photo film for developing.
EasyJet said the bags are a way to generate revenue and cut costs. The airline no longer needs to pay for its own sacks and gets money from Klick for distributing the bags.
"It's a good marketing opportunity," said Samantha Day, a spokeswoman for Luton, England-based EasyJet. "Klick gets their product in front of the customers and we're providing a free service. They are waterproof, so if needed, they won't leak." (via Magnetbox)
posted by Chloe | Wednesday 27 August 2003 10:52 PM
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