Contact Michael via e-mail.
What is a Whirl-Mart?
The action is comprised of a group of anti-shoppers ranging in size from 1 to 50 members. The ritual consists of activists/actors arriving at a Wal-Mart, Toys-R-Us or another chain superstore at 12-noon on the first Saturday or Sunday of the month and proceeding to push empty shopping carts slowly and silently through the aisles. Eventually, all of the participants locate one another and form a single-file chain of anti-shoppers which weaves, wanders, and whirls throughout the store for about an hour. It is a collective reclamation of space that is otherwise only used for buying and selling. It is a symbolic display of the will to resist the capitalist ideology.
'Whirl-Mart' is an experiment that can be approached from several different angles. As a work of art, it examines and blurs the boundaries that have been established between performance art, protest, living sculpture, and direct action. As an action of resistance, it utilizes the power of silence in occupying private consumer-dominated space with a symbolic spectacle. As a ceremony, it is a counter-ritual to shopping that transforms the super-store and its wall-to-wall array of products into a surreal and colorful cathedral. And what the heck-- it's just darned fun!
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National & Worldwide
Whirl-Mart Ritual Resistance International Whirl-Mart HQ World Changing Models, Tools, and Ideas for Building a Bright Green Future Critical Mass Critical Mass is not an organization, it's an unorganized
coincidence. It's a movement ... of bicycles, in the streets. Rev Billy's Church of Stop Shopping Lots of great scripts from/for performance interventions
with a heavy focus on Starbucks. Commerce
Jamming Commerce Jamming source page. AdBusters A global network of those who want to advance the new social
activist movement of the information age. Commercial Alert wants to keep commercial culture within
its proper sphere, and to prevent it from exploiting children and subverting
the higher values of family, community, environmental integrity and
democracy. No Media Kings Jim Munroe's guide to doin' it for yourself Booksense.com Internet book search that sends your order to your nearest
independent bookstore. Starbucks Delocator Search that helps you locate locally owned alternatives to Starbucks
Media
The Independent Media Center is a network of collectively run media
outlets for the creation of radical, accurate, and passionate tellings of the truth Project of the Independent Media Institute, a nonprofit
organization dedicated to strengthening and supporting independent and
alternative journalism. The Electronic Frontier Foundation is the first to identify
threats to our basic rights online and to advocate on behalf of free expression
in the digital age. Declan
McCullagh's Politech Politech is the moderated mailing list of politics and technology.
Topics include privacy, free speech, the role of government and corporations,
antitrust, and more. MediaChannel.org The global network for democratic media.
PLUS the News Dissector's Weblog. CorpWatch.org counters corporate-led globalization through education,
network-building and activism.
"Yahoo! news Sat Nov 29,10:27 AM ET
ORANGE CITY, Fla. - A mob of shoppers rushing for a sale on DVD players
trampled the first woman in line and knocked her unconscious as they
scrambled for the shelves at a Wal-Mart Supercenter. Patricia VanLester
had her eye on a $29 DVD player, but when the siren blared at 6 a.m.
Friday announcing the start to the post-Thanksgiving sale, the
41-year-old was knocked to the ground by the frenzy of shoppers behind
her.
"She got pushed down, and they walked over her like a herd of
elephants," said VanLester's sister, Linda Ellzey. "I told them, `Stop
stepping on my sister! She's on the ground!'' Ellzey said some shoppers
tried to help VanLester, and one employee helped Ellzey reach her
sister, but most people just continued their rush for deals. "All they
cared about was a stupid DVD player," she said Saturday.
Buy Nothing Day 2003
Upon arriving at the Dickson City WalMart parking lot, my car was
nearly hit by a run-away shopping cart. I grabbed it and retured it to
the cart "corral." Just as Lita pulled in, I saw a cart flying towards
someone else's car. I made a dash and got there just in time. We looked
around and had an idea....since there were carts everywhere...
"Why don't we put them back where they belong?" we thought
Some of them had a long way to go home....
It was a satisfying project. One of the "cart dudes," who told me
that the four-plus people who worked an eight hour shift put away at
least 1,500 carts, thanked me for helping out.
It's not just carts that people leave behind
We bought NOTHING on Buy Nothing Day.
What did you buy?
When Black Friday comes
I'll stand down by the door
And catch the grey men
When they dive from the fourteenth floor
When Black Friday comes
I'll collect everything I'm owed
And before my friends find out
I'll be on the road
When Black Friday falls you know it's got to be
Don't let it fall on me
When Black Friday comes
I'll fly down to Muswell brook
Gonna strike all the big red words
From my little black book
Gonna do just what I please
Gonna wear no socks and shoes
With nothing to do
But feed all the Kangaroos
When Black Friday comes I'll be on that hill
You know I will
When Black Friday comes
I'm gonna dig myself a hole
Gonna lay down in it
'Til I satisfy my soul
Gonna let the world pass by me
The Archbishop gonna sanctify me
And if he don't come across
I'm gonna let it roll
When Black Friday comes I'm gonna stake my claim
I guess I'll change my name.
Tue, Nov 25, 2003 • By Anita French
The [NorthWest Arkansas] Morning News/NWAonline.net
ROGERS --While others are rushing to stores Friday to kick off the
traditional first day of Christmas shopping, Justin Barnum, a
University of Arkansas student in Fayetteville, will be putting up
fliers on campus protesting such conspicuous consumption.
"I see a lot of problems with the way that people consume, and this
is just one way that I feel maybe I can reach another person and make
them realize how much pain can be caused through consumerism," Barnum
said.
He won't be alone. Barnum is taking part in "Buy Nothing Day"
Friday, a world-wide protest that started several years ago in New York
by a group called Whirl-Mart Ritual Resistance, said organizer Andrew
Lynn of Troy, N.Y.
"Buy Nothing Day was really started by a Canadian magazine called
Adbusters, a progressive journal dealing with consumption issues among
consumers," Lynn said in an e-mail. "They started this holiday (the day
after Thanksgiving), called Black Friday. What they're pushing for is
to resist consumption for that one day."
According to the Whirl-Mart Web site, what began as a single
happening in Troy has evolved into a ritual activity performed across
the United States and around the world, often at Wal-Mart stores and
other large chains. During the ritual, groups gather and silently push
empty shopping carts through the aisles of stores.
Barnum said he came in contact with the movement while working on his undergraduate degree at Hendrix College in Conway.
"Buy Nothing Day is just a piece of the anti-globalization movement,
the environmental movement, and finds its followers and adherents among
those of us who are fed up with the way modern society is taking
advantage of all of us for the pleasure of a greedy few. This is just a
way that I am able to maintain my sanity," Barnum said.
The movement has been written up in the New York Times, the Wall
Street Journal and other major newspapers. According to a July 2002
article in the Austin Chronicle, some Whirl-Mart protests have received
negative response. The newspaper wrote that during a March 2002
"performance" at a Wal-Mart store in Austin, Texas, store managers
grabbed Whirlers' shopping carts, told them to disperse and threatened
to confiscate one protester's camera. The store's general manager also
reportedly followed the group into the parking lot, scolding them for
"causing trouble," the newspaper said.
"We get reactions all the time from management at particular
stores," Lynn said. "I don't think we've penetrated the system enough
to get any type of reaction from (Wal-Mart) headquarters."
Sharon Weber, a spokeswoman for Wal-Mart in Bentonville, said the
company was not familiar with Buy Nothing Day or the group behind it.
"Because of our size, we're often the target of criticism by special
interest groups that have agendas," she said. "We enjoy having
customers in our store whether they're buying anything or not."
Dr. Helene Cherrier, who taught international and retail marketing
at the UA before moving to London, England, said she found out about
Buy Nothing Day while doing research for her dissertation. Cherrier
said she became "very interested" in the protest because of her own
personal beliefs.
"I have been involved in expanding consumers' awareness on the
importance of waste in consumption practices," Cherrier said in an
e-mail message. "On Nov. 28, I will not consume. In London, they've
created a 'puppet shopper' that yells at people how wonderful it is to
consume and waste and do not care ... It is quite sarcastic, yet it
seems to attract people's attention. I will probably construct my own
puppet and join some members (of the protest)."
Michael Paulukonis of Pennsylvania said he started taking part in
Buy Nothing Day last year. He sees the event as "a cross between
protest and performance."
Paulukonis said he's never run into any problems in the stores he entered.
"I like to think of myself as a protest artist," said Paulukonis,
who works in information technology. "At my post, I try not to pick on
one chain. The real reason behind Whirl-Mart is not to point fingers at
companies ... but to recognize, as consumers, that we are the people
shopping there. All that money Wal-Mart and the others have is because
we go there and buy things."
This year, Paulukonis will be targeting a Wal-Mart store in northeastern Pennsylvania, he said.
While Buy Nothing Day has participants all over the country and
overseas, no Wal-Mart stores in Arkansas have been targeted so far,
Lynn said.
BBC on-line:
Americans are increasingly turning to the world of popular culture to
name their children, a study has found. Children have been named after
big brands as diverse as beauty company L'Oreal, car firm Chevrolet and
designer clothes company Armani. There are even two little boys, one in
Michigan and one in Texas, called ESPN after the sports channel.
Psychology professor Cleveland Evans discovered the trend after surveying US social security records for 2000.
By: Alicia Grega-Pikul 11/13/2003 Black Friday has lost its status as the most lucrative shopping day
of the year, but its reputation is bound to linger. The Friday after
Thanksgiving is significant not only to consumers and retailers but
also to the people in over 30 countries that turn the day on its head
with a 24-hour consumer fast.
It isn't subversively left wing to be fed up with the
commercialism of the holidays (if not our American lives, in general).
As the holiday shopping season opens earlier and earlier - we're now
approaching Labor Day - more and more people grow incensed.
Even the veterans are pissed. The president can equate shopping with
patriotism as often as he wants. Did anyone honestly think our brave
defenders would sacrifice their annual day of honors in order to boost
holiday sales?
I love to shop as much as the next person. I'm
not materialistic, mind you, but I do love the rush of a good find.
Last month, I bought seven yellow ""Bendy" action
figures because they were marked down from $5 each to a quarter each.
They're cool as hell but I don't know what I'm going to do with them.
Like you, I am a consumer. But on November 28, I will buy nothing. It's
not about protesting and I have no delusions that my actions (or lack
thereof) will throw a wrench in the proverbial system. Even if EVERYONE
refuses to shop on Black Friday, the world will still not come to an
end.
Buy Nothing Day
is not about causing trouble. It's about pausing for a moment to
consider the ramifications of rampant consumerism and to consider the
possibility of a simplified life.
Free your mind and your wallet will follow
As I wrote this column, a co-worker spontaneously burst out into the Toys R Us theme song. From bikes to trains to video games it's the biggest toy store there is. He had an earworm and he opted to expose us all to its infectious melody. In our heads, we all began to sing along. I don't want to grow up because if I did I couldn't be a Toys R Us kid.
Don't think your mind has been taken prisoner by our commercial culture? Fine. At least admit that it's been occupied.
Who do you want to be anyway? A boring old bah humbug or a Toys-R-Us kid?
Sure, we could exchange gift exemption vouchers
and pledge not to buy each other gifts. Or I could always donate to a
crucial charity in your honor. But what kind of fun is that!?!
In hopes of discovering a satisfactory compromise to this sticky
dilemma, I've decided to conduct an experiment. When I began asking
friends over to a holiday swap party, I expected some confusion and
maybe a little laughter. But even those unfamiliar with the idea of a
swap meet have embraced their invitations. It seems I'm not the only
one tired of going broke every winter, yet still feeling empty for it.
Instead we will all share things we've decided to live without or
artistic projects produced more to scratch a creative itch than serve
an actual purpose. We'll drink homemade eggnog and eat kolachi cookies
and we'll laugh. We'll enjoy each other's company and then we'll leave
with little pieces of our favorite people. No one will go into credit
card debt. And if nothing else, I'll get rid of those Bendy action
figures.
"The more you consume, the less you live," an Adbusters sticker poses.
I've yet to fully grasp this anti-slogan, but it's led me to consider
the sad irony that we're often so busy shopping for the people we love
that we don't have any time left to spend with them.
"Yes it's
cliché, but, the things most worth pursuing, and exchanging - love,
ritual, attention, sacrifice, freedom - are the things no one can buy,"
a Buy Nothing Day statement reads.
Shop Downtown Scranton ...
Like it used to be! ("A Gentler Black Friday")
• Extended shopping hours
• Live ice carvings
• Special holiday promotions...
• Scavenger hunt ...prized valued over $4,000
• Come see Santa on Courthouse Square
For more information, please visit the information
station on the corner of Washington and Spruce or www.scrantontomorrow.org
***Project sponsored by Scranton Tomorrow***
Just like millions of other consumers, Michael Paulukonis will head to
Wal-Mart on Black Friday. Unlike most though, he won't be purchasing
anything. Instead Paulukonis will push an empty cart through the
bustling crowds, past the towering Chicken Elmo displays. In silence,
he'll swerve around the Kathie Lee Collection, steer past the
discounted DVDs and add nothing to his cart. Paulukonis, a 33-year-old
activist from Throop, will buy nothing on Black Friday. And he is not
alone. He's just one of many who celebrate International Buy Nothing Day.
In Tokyo, London and New York City, participants will stage an "oral
assault" on consumerism, vomiting on store displays, ATM machines and
from mall balconies. Outside shopping malls in Seattle, activists will
set-up a credit card-cut-up booth. Some will dress up as consumer sheep
and protest Starbucks. Some will open up a shop on a street corner and
just sell, well, nothing.
Why? Because they're calling out for consumer awareness on the most
over consumptious day of the year: Black Friday. On November 29, the
day after Thanksgiving, shoppers are expected to purchase more than
$210 billion worth of goods, marking the official kickoff of the
holiday shopping season.
The name Black Friday comes from its ability to push merchants' books
out of the "red" zone and into the profitable "black" zone, according
to CNNMoney.com.
And what better day to protest binge consumerism than Black Friday? Buy
Nothing Day is a worldwide movement that got its start 12 years ago in
the Pacific Northwest, according to the Adbusters web site, a magazine
that sponsors Buy Nothing Day as one of its campaigns. Originally
started as a plea for simple living and an alternative to inflated
spending, Buy Nothing Day has gained momentum and become an
international movement, a revolution aimed at curbing over consumption
globally. Its message is still the same, but its messengers have
multiplied and taken a plethora of anti-consumer actions to the streets.
One of the prime operatives of Buy Nothing Day is to pry open the eyes
of as many people as possible and show them that as consumers, we are
all being taken advantage of. To do this every season Adbusters
approach the major networks to purchase an "opt-not-to-shop TV
uncommercial", and every season ABC, NBC and CBS refuse, claiming the
ad would "threaten the current economic policy of the United States."
This upcoming Buy Nothing Day, Adbusters will air their ad on "CNN
Headline News", the one network that has accepted their money since
1996.
Although Black Friday is just as notorious a day in Northeastern
Pennsylvania as it is in every other city, locally, we hear nothing of
Buy Nothing Day. While it's common to see hundreds of street corners in
big cities or college campuses plastered with Buy Nothing Day posters,
this valley is drier than the Sahara.
Paulukonis, along with fellow activist L. Dunn Grossman, who operates RallyofOne.org, an outreach and education web site, is attempting to change this.
Both Paulukonis and Grossman, along with a few friends, will take part
in a Whirl-Mart Jam on Buy Nothing Day. The Whirl-Mart movement, backed
by the slogan, "our empty carts and silent energy subtly invade the
cathedral of consumption," is a peaceful protest aimed at superstores
and national chains such as Target, Toys-R-Us and Wal-Mart.
"It's a non-confrontational, nonviolent, less offensive form of
action," explains Paulukonis. "We're reclaiming public space."
As an avid supporter of local and independent business, Paulukonis says
that mega -chains like Wal-Mart suck revenue out of the community and
drive business away from smaller, family-owned establishments.
Grossman, 30, agrees. "I am going to buy absolutely nothing from a
store that contributes absolutely nothing to our community and offers
nothing that comes close to opportunity for its workers," she says.
"For all the Wal-Marts, TJ Maxxs and Marshalls, there are only a few
people that benefit from them. What's most aggravating is knowing how
poorly they treat their workers and where they get their products and
how long we've allowed them to get away with it. We really do have the
power to politely, but firmly say, 'thanks, but no thanks.'"
Paulukonis and Grossman see themselves as a rare breed in a matrix of
mega stores and mini malls. Refusing to digest what's fed to them, they
are each, essentially, a rally of one, fighting what they view as a
capitalist monster, one less credit card swipe away from over
consumption.
[....] I may be a knucklehead and a hopeless idealist, but you'd have
to stick a gun in my jock to get me to enter a Sprawl-Mart. [....]
I needed some winter gear last week. Where did I buy it? At the
Army/Navy store in our downtown. I needed two spray bottles and a new
wood bit. Wanna guess where I got 'em at? Main Hardware. Near East
brand (the Cadillac of rice pilaf) rice pilaf and some Green Giant
canned veggies? BILO! And no, I didn't hand over any spare change out
front. Happy Meal for Gage? Downtown Wilkes-Barre. Chips Ahoy! for
Gage? Oh Yes on North Main street. Are they cheaper at Price Chopper?
YES! Do I shop there? NO! Automotive parts? A&A Auto! Downtown
Wilkes-Barre wins again! Toys for the kids in Iraq? Family Dollar!
Wilkes-Barre! And where does the mayor go to purchase Preparation H?
Wilkes-Barre Township! Sprawl-Mart! Whoops! Sorry. Forget I mentioned
it. The fact that the downtown doesn't vote slipped my mind. Then
again, the downtown voted a while ago. With it's feet.
Sprawl-Mart has those super low "slave labor" prices and we've
got a near empty downtown. Am I expecting too much from people?
Probably. [The new mayor] is committed to revitalizing our downtown,
but if we're going to continue to turn our back on it-it'll never come
back.
"A gallon-sized jar of whole pickles is something to behold. The jar is
the size of a small aquarium. The fat green pickles, floating in swampy
juice, look reptilian, their shapes exaggerated by the glass. It weighs
12 pounds, too big to carry with one hand. The gallon jar of pickles is
a display of abundance and excess; it is entrancing, and also vaguely
unsettling. This is the product that Wal-Mart fell in love with:
Vlasic's gallon jar of pickles.
Wal-Mart priced it at $2.97--a year's supply of pickles for
less than $3! 'They were using it as a 'statement' item,' says Pat
Hunn, who calls himself the 'mad scientist' of Vlasic's gallon jar.
'Wal-Mart was putting it before consumers, saying, This represents what
Wal-Mart's about. You can buy a stinkin' gallon of pickles for $2.97.
And it's the nation's number-one brand.'
Therein lies the basic conundrum of doing business with the
world's largest retailer. By selling a gallon of kosher dills for less
than most grocers sell a quart, Wal-Mart may have provided a ser-vice
for its customers. But what did it do for Vlasic? The pickle maker had
spent decades convincing customers that they should pay a premium for
its brand. Now Wal-Mart was practically giving them away. And the
fevered buying spree that resulted distorted every aspect of Vlasic's
operations, from farm field to factory to financial statement.
Indeed, as Vlasic discovered, the real story of Wal-Mart, the
story that never gets told, is the story of the pressure the biggest
retailer relentlessly applies to its suppliers in the name of bringing
us 'every day low prices.' It's the story of what that pressure does to
the companies Wal-Mart does business with, to U.S. manufacturing, and
to the economy as a whole. That story can be found floating in a gallon
jar of pickles at Wal-Mart."
CNN.com - Oct. 20, 2003 MISSOULA, Montana (AP) -- The
nuptials of Ford Lund and Rae Bauer was strictly a company affair -- a
Wal-Mart wedding. 'We met here, we work here, we bought our cake here
and our rings. Wal-Mart is our family,' said Lund.
Lund, 74, and Bauer, 48, met as co-workers in the garden department.
Their wedding Saturday was on the lawn in front of the store.
Fellow employees, granted a special break to attend, cheered and
applauded when the newlyweds kissed. Then the couple had their wedding
photos taken at the store's portrait studio.
'They met at Wal-Mart, and basically their whole relationship is based
on Wal-Mart,' said Andrea Bauer, bridesmaid and daughter of the bride.
'This couldn't have happened to two better people,' said store manager
Bill Smith.
'They care about the other associates in the store and either one of
them would help anyone out.' A wedding at Wal-Mart just seemed like the
perfect fit.
[....]
Oh! What a... great... idea. And we can have the reception at Starbucks!
*Scandal: Wal-Mart, P&G Involved in Secret RFID Testing *
/American consumers used as guinea pigs for controversial technology/
Wal-Mart and Procter & Gamble conducted a secret RFID trial involving
Oklahoma consumers earlier this year, the Chicago Sun Times revealed on
Sunday. Customers who purchased P&G's Lipfinity brand lipstick at the
Broken Arrow Wal-Mart store between late March and mid-July unknowingly
left the store with live RFID tracking devices embedded in the
packaging. Wal-Mart had previously denied any consumer-level RFID
testing in the United States.
"It proves what we've been saying all along," says Katherine Albrecht,
Founder and Director of Consumers Against Supermarket Privacy Invasion
and Numbering (CASPIAN). "Wal-Mart, Procter & Gamble and others have
experimented on shoppers with controversial spy chip technology and
tried to cover it up. Consumers and members of the press should be upset
to learn that they've been lied to."
The Sun Times also reported that a live video camera trained on the
shelf allowed Procter & Gamble employees, sometimes hundreds of miles
away, to observe the Lipfinity display and consumers interacting with it.
"This trial is a perfect illustration of how easy it is to set up a
secret RFID infrastructure and use it to spy on people," says Albrecht.
"The RFID industry has been paying lip service to privacy concerns,
calling for notice, choice and control. But companies like P&G, Wal-Mart
and Gillette have already violated all three tenets when they thought
nobody was looking. This is exactly why we oppose item-level RFID
tagging and have called for mandatory labeling legislation."
[....]
Additional Information:
SunMicrosystems to open RFID Test Center
Your freshly brewed Venti Caramel Frappuccino will be ready soon.
Seattle-based Starbucks Corp. is bringing its first premium-coffee
retail store to Northeastern Pennsylvania. 'We're slated to open our
first company-operated store in Dickson City sometime later this
winter,' Starbucks spokeswoman Shannon Findberg said Tuesday, adding it
will feature a drive-through window for coffee and pastries on the go.
Dickson City has granted the company a $275 permit for signs to
advertise a new location off Commerce Boulevard across the parking lot
from Target.
Starbucks will move into one of four new storefronts under construction
on the site, borough zoning officer James Damski said.Borough Council
granted Daniel Siniawa's development company a subdivision approval for
the parcel in September, but Mr. Siniawa typically defers comment on
store openings to the retailers that are arriving.
Ms. Findberg said Starbucks examines several factors when deciding
where to expand, and listens especially to those who call the company's
hot line to ask for a new location.'Customer requests play a
significant role in how we decide to open new locations in
Pennsylvania,' she said. Before now, area coffee drinkers have had to
drive dozens of miles to get a fresh Starbucks fix. The nearest retail
locations are in Doylestown, Vestal, N.Y., and Rockaway, N.J. Fans
instead can buy coffee by the pound in area stores.
The well-known brand has started to infiltrate smaller metro areas,
where people seem to be salivating for its arrival. The Patriot-News
reported Sunday about 200 people lined up to greet the opening of the
Harrisburg area's first Starbucks.
Luke Damiani, a manager at Northern Light Espresso Bar, which faces the
Lackawanna County Courthouse in Scranton, said his shop may see a
little bit of decrease in business initially after the new Starbucks
opens.'The new thing in town is usually popular,' he said. But Mr.
Damiani said he does not expect that decrease to last long, with the
drive to Dickson City and downtown business customers within walking
distance. 'I'm not worried,' he said.
In October, Starbucks reported it has 7,225 locations worldwide and an
annual revenue of $4.1 billion. In July, the corporation completed its
acquisition of Seattle Coffee Co., which includes the Seattle's Best
Coffee brand.
CNN.com Nov. 8, 2003 CHICAGO, Illinois (AP) --
McDonald's says it deserves a break from the unflattering way the
latest Merriam-Webster's Collegiate Dictionary depicts its job
opportunities. Among some 10,000 new additions to an updated version
released in June was the term 'McJob,' defined as 'low paying and
dead-end work.'
In an open letter to Merriam-Webster, McDonald's CEO Jim Cantalupo
said the term is 'an inaccurate description of restaurant employment'
and 'a slap in the face to the 12 million men and women' who work in
the restaurant industry. The company e-mailed the letter to media
organizations Friday, and it also was published in the Nov. 3 edition
of an industry trade publication. Cantalupo also wrote that 'more than
1,000 of the men and women who own and operate McDonald's restaurants
today got their start by serving customers behind the counter.'
McDonald's, the world's largest restaurant chain, has more than 30,000
restaurants and more than 400,000 employees.
Walt Riker, a spokesman for McDonald's, said the Oak Brook,
Illinois-based fast-food giant also is concerned that 'McJob' closely
resembles McJOBS, the company's training program for mentally and
physically challenged people. 'McJOBS is trademarked and we've notified
them that legally that's an issue for us as well,' Riker said. A
message left at Merriam-Webster's headquarters in Springfield,
Massachussetts, was not immediately returned Friday evening."
Found via BoingBoing, where Cory D has some salient points to make on copyright.